TV Adverts Questionnaire.

1. Are you male/Female?

Male Female

2. How old are you?

15 or Below 16 - 18 19 - 25 26 - 35 36 – 45 46+

3. What do you look for in an advert?


…………………………………………………………………………………………………..

4. Do you tend to flick channels when the ads come on TV?


……………………………………………………………………………………………………

5. Do you prefer short concise ads or longer explanatory ads?

……………………………………………………………………………………………………

6. Do you prefer creative or informative ads?
Eg. Tetley Folk Tea ad (Creative) or Curry’s sale ad (informative).


…………………………………………………………………………………………………..

7. Do you prefer upbeat or emotional ads?


…………………………………………………………………………………………………..

8. Do ads persuade you to buy/try new products?


……………………………………………………………………………………………………

9. What type of TV ads do you tend to remember?

…………………………………………………………………………………………………..

10. What is your favorite TV ad ever?
…………………………………………………………………………………………………..